How the guardsman becomes the new city prince of Mannheim

It’s a game, but 100 selected men from Mannheim society are happy to take part: the search for a prince. There was a special première this year.

Rana Matthias Nag (from left, pfenning Group), Feuerio Vice President Stefan Hoock, the new Prince Jochen Braxmeier and Feuerio President Bodo Tschierschke.
Mannheim. “You can leave it at that” – her first sentence doesn’t sound so euphoric. But then City Princess Larissa I says out loud: “He’s the ideal one” and points to Jochen Braxmeier. It is then finally clear: the 43-year-old hotel specialist and guard of the Feuerio will be the new city prince.

The Ebert car dealership in Bensheim has rolled out the red carpet for all of them. “We are one of the oldest car dealerships in the world,” says Managing Director Dominik Bessler, recalling the company’s beginnings 125 years ago, when it repaired sewing machines and bicycles before starting to sell cars. Today, the entire range of Mercedes-Benz vehicles is sold and repaired, and the dealership is part of the pfenning Group, one of the largest haulage companies in Germany. Bessler explains the invitation to the Feuerio as “doing something for the region and also giving something back to the region”. That’s why neither he nor Rana Matthias Nag, spokesman for the pfenning Group’s management, are too keen to play the game and temporarily pretend that they might also want to act as prince.

You can find the complete article of materialfluss in German here.